The Alumni Club.
A private membership for aspiring personal stylists ready to build their business.
Built on Accountability, Ascension, and Community — for LCF graduates ready for what’s next.
Join Today
 You’ve completed the course.
You’ve learned the foundations of personal styling.
You know the tools — but now you’re standing at the start of something new.
Building your own styling business.
This stage can feel exciting and unsettling in equal measure.
You’re full of ideas, ambition, and creativity — but without clients yet, without a clear structure, and without the built-in support that came with studying, it’s easy to stall or second-guess yourself.
This is where The Alumni Club comes in.
The Alumni Club is built on The A Framework
— a set of principles designed to support stylists in the transition from student to professional.
Because momentum matters.
This is about staying consistent, taking action, and not letting fear or perfectionism slow you down once the course ends.
You’re not starting from scratch — you’re stepping forward.
The Alumni Club supports your growth as you move from learning the craft to launching your business, refining your offer, and building confidence as a stylist.
Access to guidance, insight, and support.
You’ll have access to Penny Bennett alongside resources designed to help you apply what you’ve already learned.
Because building a business doesn’t have to be lonely.
The Alumni Club connects you with other LCF styling graduates who are on the same journey, figuring things out together.
This isn’t about copying someone else’s path.
It’s about building a styling business aligned with your values, your aesthetic, and your goals.
What’s Included in The Alumni Club.
Everything inside The Alumni Club is designed to support you as you move from training into practice — with clarity, consistency, and connection.
Ongoing Access & Support
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You’ll have direct access to me, Penny Bennett, inside the community each week.
This is a space to ask questions, sense-check ideas, and get guidance as you:
- Launch your personal styling business
- Refine your creative and styling process
- Build confidence as you work towards your first clients
The focus is on steady progress, accountability, and knowing you’re not navigating this stage alone.
The Alumni Learning Library
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A comprehensive, on-demand resource designed to support your continued development as a stylist.
Inside, you’ll find:
- 50 instructional videos
- 12+ hours of expert training
- 60+ practical PDFs and tools
The library allows you to revisit key concepts, refine your approach, and apply what you’ve learned — at a pace that works alongside building your business.
Monthly Live Q&A + Connection Calls
Each month, we come together live for guided Q&A and connection.
These sessions are designed to:
- Answer your questions in real time
- Keep you accountable to your goals
- Help you stay focused and motivated
- Connect you with other LCF styling graduates on the same path
They’re supportive, practical, and grounded in where you are right now.
A Private Alumni Community
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At the heart of The Alumni Club is the community itself.
You’ll be part of a group of LCF styling graduates who are:
- At a similar stage in their journey
- Actively working towards launching their businesses
- Open to sharing experiences, challenges, and progress
It’s a space built on shared ambition, mutual support, and authenticity — without comparison or pressure.
The Alumni Club offers the structure, support, and space to build your styling business with confidence — and alongside others who understand the journey.
Join TodayA simple, supportive structure designed to help you move from learning to launching — without pressure or overwhelm.
From the moment you join, you’ll be welcomed into the private Alumni Club alongside other LCF styling graduates.
This is where you:
- Connect with stylists at the same stage as you
- Share where you’re at and what you’re working towards
- Feel supported as you take your first steps into business
You’re no longer navigating this stage alone.
You’ll have full access to the Alumni learning library, alongside ongoing support inside the community.
Use the resources to:
- Revisit and refine your styling process
- Apply what you’ve learned in real time
- Ask questions as they arise
- Stay focused and consistent as you build momentum
This stage is about turning knowledge into action — with support when you need it.
Each month, we come together for live Q&A and connection calls.
These sessions help you:
- Get clarity and guidance
- Stay accountable to your goals
- Learn from others on the same journey
- Build confidence as your business takes shape
Over time, the Alumni Club becomes a space you return to as you grow — offering structure, encouragement, and a sense of progress.
The Alumni Club offers a steady, supportive space to:Â
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- Apply what you’ve learned
- Stay accountable to your goals
- Get guidance when questions arise
- Grow alongside others at the same stageÂ
This is not a one-off course.
It’s ongoing support as you move from learning to launching.
If you’re ready to take your next steps with structure, support, and community,
The Alumni Club is here for you.
Monthly Membership
ÂŁ47
PER MONTH
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- Full access to The Alumni Club
- Weekly support and guidance inside the community
- Complete learning library
- Monthly live Q&A + connection call
Perfect if you want flexibility as you get started.
Cancel anytime.
Annual Membership
ÂŁ516
PER YEAR
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(Save ÂŁ48 — equivalent to one month free)Â
- Everything included in the monthly membership
- A full year of consistent support and accountability
- Best value for stylists committed to building momentum and their dream career
Ideal if you want to stay focused, supported, and connected as your business develops.
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Join at Founding Member Pricing
The Alumni Club is launching at a special founding member rate.
This price will increase in future as the membership expands and develops.
Founding members will always retain access at their original rate.
If you’re ready to commit to building your business with support and accountability, joining now allows you to do so at the lowest price it will ever be.
Join TodayPenny Bennett
Founder of The Alumni Club
Penny Bennett is a London-based personal stylist, educator, and founder of Penny Bennett Style Consultancy, established in 2009. Her work is rooted in the belief that understanding your personal style builds confidence — and that confidence changes how you show up in your life and work.
Alongside her private styling practice, Penny lectures at the London College of Fashion, where she has spent years teaching and mentoring aspiring personal stylists. Through The Alumni Club, she continues that support beyond the classroom, helping graduates move from training into practice with clarity, accountability, and confidence.
Known for her considered, practical approach and deep understanding of the styling industry, Penny brings guidance, structure, and encouragement to stylists at the very start of their professional journey.
FAQ
How many lessons do I get?
How long do I get access to the video lessons?
Who is The Alumni Club for? Is it for me?
Can I download the material?
Is there a guarantee or refund policy?
Do I get access to content updates?
How do I get my questions answered?
How long does it take to complete?
What’s the difference between The Alumni Club and private mentoring?
Still not sure?
If you’re an LCF styling graduate ready to move from learning to launching.
The Alumni Club is where you take the next step — with support, structure, and community.